Why we're replacing the two-season model
Until now, prices on MyCamper worked with two seasons: high season (June 1 – August 31) and everything else as low season. That was a simple starting point — but it's become a blunt instrument that quietly costs owners bookings.
The core problem: not all dates outside summer are equal. Some are very high travel windows, others are genuinely quiet.
A few examples of where this breaks down:
Long weekends in spring (Easter, Ascension, Whit Monday) are among the most searched booking windows of the year — but they fall before June 1st, so the old system prices them as low season.
September is technically low-season, but across many markets demand stays strong for autumn trips.
Cross-border differences: Easter is one of the busiest periods for Swiss owners. In Scandinavia, it's still too cold for most renters. One calendar can't reflect both.
The result: owners miss out on higher rates during genuinely busy periods, and overprice during genuinely quiet ones, making their listings less competitive against alternatives on MyCamper and on other platforms.
How demand tiers work
The new system replaces two seasons with four demand tiers:
Tier | Suggested rate |
Very high demand | 120% of your base rate |
High demand | 100% - this is your base rate |
Medium demand | 80% of your base rate |
Low demand | 60% of your base rate |
You set your rate for the High demand tier. This is the price you're comfortable charging during your best regular season — think a typical July week. From there, the system calculates the other three rates automatically using 20% increments.
Every rate is editable. If you want more control, you can adjust any of the four tiers independently.
The demand calendar
Once your rates are set, the demand calendar assigns the right tier to each day of the year. We analyzed actual booking demand for every day of the year across every country on the platform and used that data to assign each day to one of the four tiers. This means:
Long weekends and school holidays get the tier they deserve
Quiet weeks in shoulder season reflect that
Country-specific patterns are accounted for (e.g. what's very high in Switzerland may be medium in Sweden)
Shifting holidays like Easter are updated dynamically each year
What happens to your existing prices
Prices to tiers
Your existing prices are migrated automatically. We use your current high season price as the base and apply 20% increments in each direction:
Tier | Calculation |
Very high demand | High season price +20% |
High demand | High season price (your base rate) |
Medium demand | High season price −20% |
Low demand | High season price −40% |
All four rates are pre-filled when you enter the setup flow. You can adjust any of them before saving.
Suggested rates
Whether you're listing a new vehicle or editing an existing one, we suggest rates based on what other owners in your area charge — the same market data we use to benchmark prices today. We only take vehicles into account that have actually received bookings, so we know prices match demand. The suggestions follow the same +20% / -20% / −40% structure. They're a starting point, not a requirement and we will keep improving them.
Discounts
Long-booking discounts are migrated but are now applied for the whole booking. Previously, the discount was only applied for nights after the first week, but that was confusing for both renters and owners.
Surcharges
Surcharges are not carried over and are no longer part of the system. In the new model, you simply set your daily rate per demand tier. If you want a higher price for shorter bookings, you can reflect that in your base rate and discounts for longer stays can still be applied on top.
Handover fee
We keep the handover fee and you can continue using it to tailor your pricing.
What you need to do
When demand tiers become available to you, you'll be guided through a short setup flow from your dashboard. Here's what to expect:
Review your High demand rate — this is your most important price. If it looks right, you're mostly done.
Check the auto-calculated rates — Very high, Medium, and Low will already be filled in. Adjust any that don't feel right.
Review the demand calendar — see which days are assigned to which tier for your country.
Save and you're live — your pricing will immediately reflect the new structure.
The whole process takes a few minutes. You don't need to change anything if the defaults work for you.
Frequently asked questions
Will my prices go up or down overall? It depends on your market and how your current prices compare to competitors. Most owners will see their shoulder season prices become more competitive, which should lead to more bookings. Your high tier price is the same as your current high season rate. The “very high” tier is suggested to be 20% higher.
Can I go back to the old two-season model? Yes, but only for a short while until the two-season system will be retired. The new system gives you more control, not less. If you want two effective "levels," you can set Very high and High to the same rate and Medium and Low to the same rate, but we don't encourage it as it makes your listing less competitive.
What if I want to price individual days differently? Day-level price overrides are not part of the initial release. The four demand tiers cover the most important variations throughout the year. We'll evaluate daily overrides based on feedback.
When is this launching? Demand tiers are currently in testing. We'll notify you directly when your account is ready for migration, and we'll walk you through it.